Segmenting your present and future customers can indeed be done in Python. In this meetup, I will be using a sample dataset sourced via Kaggle and a few libraries for illustrative purposes. By the end of this workshop-style meetup, you will have a better understanding of exploring and cleaning your data, options for segmentation and picking features for further analysis.
About this event
Having a good understanding of your target audiences, both past and present, is vital for any business's success. This meetup is for you if you would like to find out more about
🦪 sourcing quality datasets for your own projects
🪒 exploring and cleaning potentially messy or incomplete data
🍰 segmenting customers based on a variety of attributes using code, from a marketing perspective
🎢 picking out relevant features for further investigation
If you would like a preview of the dataset that will be used during the meetup, click here to view more about it on Kaggle and here for the original source.
Click RSVP to receive your virtual ticket.
Registration for this meetup is closed. Please contact the meetup organizer for assistance.